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Social Media Marketing + Digital Strategy Consulting
About Alicia
TwentyThree, LLC is a digital communications studio led by Alicia Underwood. With over a decade of social media experience in content creation, influencer marketing, and digital paid ads, Alicia brings a high-touch approach to her clients.
Over the last 15 years, Alicia has helped connect the world with nearly a hundred brands in the B2C world. A few of her notable achievements are strategizing and running Jim McKelvey's social media channels and promoting his book which resulted in $600k sales, served as an influencer program manager for NYFW'16 for Fauxgerty, ran a social media program for the directors of United Soybean Board and launched Dierbergs' influencer marketing program.
As an ardent supporter of her community in St. Louis, Alicia served as President of Lafayette Square Business Association in 2016. During her term, she furthered local economic activity by securing a well-known regional festival, the Strangefolk festival. In addition, she introduced the Lafayette Business Passport to increase its footprint in the neighborhood. She also teaches at MDMC, the largest digital conference in the Midwest.
Alicia has a Bachelor of Journalism with an emphasis in Strategic Communication from the Missouri School of Journalism. In addition, she has two minors in Psychology and Business. She lives in Webster Groves, MO with her husband, two boys, and two kitties.
Understanding Your Brand
Altar'd Events has built a reputation for a relaxed approach to luxury weddings in St. Louis and beyond. Your focus on genuine relationships, custom details, and authentic storytelling perfectly aligns with our strategic digital approach.
Brands We've Worked With
Meet the Team
A curated team of creatives, strategists, and technologists dedicated to elevating your brand.
Numbers at a Glance
Curated for
Altar'd Events + Off White
Translating the high-touch, boutique experience into a compelling digital presence
Your Investment
*does not include ad spend
90-day commitment required | Packages may be adjusted quarterly with 30 days' notice
For brands looking to maintain a consistent and polished presence on social media. Pricing covers one account of choice.
- •Strategy & content calendar
- •Up to 3 posts per week (Reels + static)
- •Editing for all Reels
- •Caption writing and publishing
- •Community management
- •Monthly performance reporting
Our signature partnership designed to help wedding brands grow their digital presence through consistent storytelling, strategic content capture, and elevated brand visibility. Pricing covers both Altar'd Events and Off White.
- •Strategy & content calendar
- •Up to 3 posts per week (Reels + static)
- •Quarterly wedding event content capture (up to 5 hours)
- •Staff training to capture content on mobile during weddings
- •Editing for all Reels
- •Caption writing and publishing
- •Community management
- •Monthly performance reporting
- •Direct access to the TwentyThree strategy team for guidance on marketing initiatives, partnerships, and content opportunities
- •Management of ONE paid social campaign to promote key content, events, or brand initiatives
★ Bonus for Atelier Clients
Clients who commit to a 6-month partnership receive a 1-Minute Brand Video (valued at $5,000)
Includes: one full wedding event coverage (up to 8 hours) • brand storytelling video production • content usable for website, social media, and marketing campaigns
- • Bridal creators
- • Wedding planners
- • Photographers
- • Fashion creators
Success Metrics
Thank You
For the Opportunity!
TwentyThree, LLC — A Digital Communications Studio